P&G's SK-II ties new physical retail format to mobile and Olympics creative
• Skincare brand SK-II opened its first pop-up shop centered around mobile phones at a mall in Hainan, China, according to a press release. The store, which embodies a format the brand calls "social
Demand indicator – The Jessica's Secret Index March cross-category ratings
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An Olympics delay may have changed SK-II's marketing destiny for the better
With the Olympics coming back to Tokyo after a delay caused by the coronavirus pandemic, brands are launching their much-anticipated sponsorship platforms to the world. For SK-II, a Japanese brand own
SK-II launches first social retail pop-up store in Hainan
THE WHAT? Procter & Gamble-owned SK-II has launched its first ‘Social Retail’ pop-up store, located in the Haitang Bay Duty Free Shopping Centre, Hainan, China. THE DETAILS The pop-up store is said t
Japanese skincare and beauty secrets: the best products and tips for glowing, supple skin
Over the last decade, Japanese skincare has made its way more and more into everyday Western regimens. With a focus on a multi-step routine, lighter formulations (essences, "lotions"), and an emphasis
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Global Abrasive Polishing Fluid Market Outlook, Industry Analysis And Prospect 2020-2026
According to this study, over the next five years the Abrasive Polishing Fluid market will register a CAGR in terms of revenue, the global market size will reach $ million by 2025, from million in 201