Samsung's Abhishek Grover heads to L'Oréal - Marketing Interactive
2022-05-09
L'Oréal has appointed Abhishek Grover (pictured) as its chief digital officer, consumer products division, for the South Asia Pacific, Middle East and North Africa (SAPMENA) region. He reports to Shelly Chiang, chief digital and marketing officer, and Manashi Guha, general manager, consumer products division. Grover was most recently head of digital marketing group at Samsung Southeast Asia and Oceania. He was promoted to the role last year, more than two years after he joined as regional digital marketing head, mobile business. MARKETING-INTERACTIVE has reached out to Grover and L'Oréal for additional comment.
According to his LinkedIn post, Grover said that his journey at Samsung was "immensely fulfilling and rewarding", and he was grateful to all of his colleagues for supporting him in his journey at Samsung. "Moving from an agency to a corporate environment, adjusting to a new culture and getting accustomed to an extremely result-oriented outlook took some work. But people made all the difference," he added.
During his time as regional digital marketing head, mobile business, Grover was responsible for data-driven digital marketing strategies and best practices for the region, covering social, CRM, search, eCommerce. Prior to that, Grover was with GroupM for over seven years, last helming the role …
US Wafer Separator Market 2022 Size, Growth Drivers, Regional Outlook And Forecast by 2028
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The Wafer Separator Market report provides a detailed analysis of the dynamic of the market with extensive focus on secondary research. The report sheds light on the current situation of the market size, share, demand, development patterns, and forecast in the coming years. This has brought along s
Mobile Work Platform Market 2028: This Report Explains How This Industry Will Witness ...
2022-05-04
The latest release from WMR titled Mobile Work Platform Market Research Report 2022-2028 (by Product Type, End-User / Application, and Regions / Countries) provides an in-depth assessment of the Mobile Work Platform including key market trends, upcoming technologies, industry drivers, challenges, re
Girish Menon takes on global role at GroupM Nexus - Marketing Interactive
2022-05-04
Girish Menon has been appointed chief operating officer, global teams at GroupM Nexus. In this new role, he manages the unit's offshore delivery hubs in India, Latin America, and Poland, according to his LinkedIn. GroupM Nexus was formed last month comprising Finecast, Xaxis, and GroupM Services, and is led by global CEO Nicolas Bidon.
Menon was previously VP, client development APAC, GroupM Services for three years. In that role, he ensured the team had the required leadership and resources in the local markets to leverage its global infrastructure and serve the needs of GroupM's account teams and their clients. Before that, he was VP, client development, APAC, [m]PLATFORM, responsible for setting up local market client engagement capability.
He was also CEO, GroupM Malaysia for seven years and MD of GroupM Vietnam for close to two years. During his time in Malaysia, he built the agency's growth strategy and migrated it from a traditional media planning and buying agency to focus on the emerging digital platforms of that time, his LinkedIn said. The platforms included search, organic and biddable social, and programmatic.
In Vietnam, he oversaw MediaCom, MEC, Maxus, and Mindshare. He also launched GroupM Interaction in Vietnam in 2008. Before taking on the …
Global Uncertainty Abounds, But Ad Agency Execs Say Media Budgets Are Holding. | Story
2022-05-03
The pandemic’s impact continues to contract, but there are no shortages of things to put advertisers on edge. But with radio now in its traditionally strongest revenue billing months, the heads of the three big ad agency holding companies have some welcome news – budgets are not being cut as marketers still see plenty of opportunities in 2022.
“We are at a moment of elevated global uncertainty across multiple dimensions, whether geopolitical, macroeconomic or in terms of public health. These are part of the current reality facing every company today,” said Interpublic Group CEO Philippe Krakowsky. “Despite these uncertainties, the tone of the business remains positive.”
At IPG, with a roster that includes media buying shops Initiative, Magna, The Martin Agency, Campbell Ewald, and Hill Holliday, Krakowsky said during a conference call with analysts that they had “very strong growth” during the first quarter in their media segment and that is likely to continue.
Krakowsky said each subsequent wave of the pandemic has been “less disruptive” to advertisers. “We’ve spent time with clients,” he said. “The environment for the moment -- with the caveat that there are some uncertainties out there -- is still very active.”
At WPP, the parent of media buying shops …
Christian Juhl on EssenceMediacom: 'Clients want a single agency to handle brand and ...
2022-04-27
The world’s biggest advertising buyer has said it makes sense to merge two of its top agencies, Essence and MediaCom, because “more than anything, clients want a single agency that can handle brand and performance”.
Christian Juhl, the global chief executive of WPP’s Group M, was speaking to Campaign after announcing a major restructure that will also see Mindshare absorb performance agency Neo and the creation of a new activation division, Group M Nexus, to house programmatic arm Xaxis, addressable TV unit Finecast and other digital services.
The strategic ambition is to make Group M’s offer simpler and to drive growth for clients, rather than make savings, according to Juhl, who has been global CEO since October 2019.
He described Group M’s new structure as a pyramid with the three main agencies, EssenceMediacom, Mindshare and Wavemaker at the top, Group M Nexus’s services in the middle and Choreograph, the data arm, at the bottom.
Here is an edited transcript of parts of the interview:
Campaign: This appears to be quite a dramatic series of changes. The attention will be on EssenceMediacom. What’s going on here?
Juhl: We have a five-year strategy for Group M and we outlined that [at the start] two-and-a-half years ago [in 2019] …
Cart Lift Dumpers Market Forecast 2022 – 2028: a Valuable Repository of Information for ...
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The latest release from WMR titled Cart Lift Dumpers Market Research Report 2022-2028 (by Product Type, End-User / Application, and Regions / Countries) provides an in-depth assessment of the Cart Lift Dumpers including key market trends, upcoming technologies, industry drivers, challenges, regulato
Mobile Work Platform For Public Infrastructure Market Future Development, Industry Growth ...
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The latest release from WMR titled Mobile Work Platform For Public Infrastructure Market Research Report 2022-2028 (by Product Type, End-User / Application, and Regions / Countries) provides an in-depth assessment of the Mobile Work Platform For Public Infrastructure including key market trends, upc
North America Mobile Edge Computing (MEC) Market 2021-2031, - openPR.com
2022-04-19
According to the report analysis, 'North America Mobile Edge Computing (MEC) Market 2020-2030 by Component (Hardware, Software, Service), Technology (4G, 5G, Wi-Max), Application, Industry Vertical, Organization Size, and Country: Trend Forecast and Growth Opportunity' states that North America mobile edge computing market is projected to develop owing to efficient augment in increasing the interconnected devices, the speedily growing mobile data traffic, the massive augment in need to enhance the end-user's Quality of Experience (QoE), and the speedy growth in demand for the low-latency processing and real-time automotive decision-making solutions.For More Information, refer to below link: -ADLINK Technology Inc., Advantech Co., Ltd. AT&T Inc., Huawei Technologies Co. Ltd, IBM Corporation, Integrated Device Technology Inc., Intel Corporation, Nokia Corporation, Quortus Limited, Saguna Networks Ltd, SK Telecom Co., Ltd., SMART Embedded Computing (Artesyn Embedded Technologies), Telefonaktiebolaget LM Ericsson, ZephyrTel Inc. (ESW Capital Group Company) are the foremost companies which recently working in North America Mobile Edge Computing (MEC) market more proficiently for ruling around the globe, registering the great value of market share, keep maintaining the governing position, generating the highest percentage of revenue, and obtaining the competitive edge, by spreading the awareness connected to the applications and advantages of mobile edge computing …
Europe Mobile Edge Computing (MEC) Market 2021-2031, Research - openPR.com
2022-04-19
According to the report analysis, 'Europe Mobile Edge Computing (MEC) Market 2020-2030 by Component (Hardware, Software, Service), Technology (4G, 5G, Wi-Max), Application, Industry Vertical, Organization Size, and Country: Trend Forecast and Growth Opportunity' states that Europe mobile edge computing market is projected to propel during the review period owing to significant augment in the interconnected devices, the massive growth in mobile data traffic, the growing ultimatum to enhance the end-user's quality of experience (QoE), and the developing demand for the low-latency processing and real-time automated decision-making solutions.For More Information, refer to below link: -ADLINK Technology Inc., Advantech Co., Ltd., AT&T Inc., Huawei Technologies Co. Ltd, IBM Corporation, Integrated Device Technology Inc., Intel Corporation, Nokia Corporation, Quortus Limited, Saguna Networks Ltd, SK Telecom Co., Ltd., SMART Embedded Computing (Artesyn Embedded Technologies), Telefonaktiebolaget LM Ericsson, ZephyrTel Inc. (ESW Capital Group Company) and many others are the foremost entities which presently working in the Europe mobile edge computing market more efficiently for registering the great value of market share, generating the highest percentage of revenue, keep maintaining the governing position, ruling around the globe and leading the highest market growth by implementing the policies of profit making and strategies of expansion, spreading the …
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