Taco Bell asks diners to swap out mundane meals via TikTok dance challenge | Marketing Dive
2022-05-09
• Taco Bell today (May 9) is introducing "Taco Swap," a campaign that looks to encourage consumers to swap out mundane meals for free tacos, per details shared with Marketing Dive. The campaign will run in more than 25 markets around the world.
• The chain will dole out free tacos as part of the effort, which includes a dance challenge on TikTok and Instagram Reels in partnership with influencers from several countries. The initiative is part of the brand's larger "I See A Taco" platform, which was developed with agency Deutsch LA.
• "Taco Swap" builds on a previous campaign titled "Tacos IRL," which helped to drive the highest sales week in Taco Bell's history, and represents the chain's latest effort to be closer to youth culture.
With "Taco Swap," Taco Bell is iterating on its international "I See A Taco" campaign with an effort that could help it engage with Gen Z consumers by tapping into culture on their preferred platforms, namely TikTok and Instagram. The effort demonstrates how the chain — which named its first culture agency of record last year — tries to differentiate itself from other brand actions around culture.
"[Some] brands come in and say, 'Here's our point …
Interactive Advertising Market Investment Analysis | Grey Advertising, Wieden+Kennedy, Butler
2022-05-09
Global Interactive Advertising Market 2022 Forecast till 2030 research includes reliable economic, international, and country-level forecasts and analysis. It offers a holistic view of the competitive market and thorough analyses of the supply chain to help companies identify closely significant trends in the company practices seen in the sector. Major Companies listed in this Reports are Grey Advertising, Wieden+Kennedy, Butler, Shine, Stern & Partners, Ogilvy & Mather, BBDO, Crispin Porter + Bogusky, The Martin Agency, Deutsch, Droga5, Mullen Advertising.
• North America Interactive Advertising industry: United States, Canada, and Mexico
• South & Central America Interactive Advertising industry: Argentina, Chile, and Brazil
• Middle East & Africa Interactive Advertising industry: Saudi Arabia, UAE, Turkey, Egypt and South Africa
• Europe Interactive Advertising industry: UK, France, Italy, Germany, Spain, and Russia
Market segment by Type, the product can be split into
– Online Interactive Advertising
– Offline Interactive Advertising
Market segment by Application, split into
– Retail and Consumer Goods
– BFSI
– IT & Telecommunication
– Media and Entertainment
– Travel
– Transportation
– Supply Chain and Logistics
– Healthcare
– Energy & Power and Utilities
Interactive Advertising Market Leading Competition: In this section, the report provides information on Competitive situations and trends including merger and acquisition …
OpGen Media, Belkins, Cience, WebiMax, LeadMD, RightHello, Televerde, InboundLabs ...
2022-05-08
New Jersey, United States,- Mr Accuracy Reports published new research on Global Email Marketing Service Provider Services covering micro level of analysis by competitors and key business segments (2022-2029). The Global Email Marketing Service Provider Services explores comprehensive study on various segments like opportunities, size, development, innovation, sales and overall growth of major players. The research is carried out on primary and secondary statistics sources and it consists both qualitative and quantitative detailing.
Some of the Major Key players profiled in the study are OpGen Media, Belkins, Cience, WebiMax, LeadMD, RightHello, Televerde, InboundLabs, Gannett, Straight North, Deutsch, BRAFTON, Blue Fountain Media, Bridgeight, 180Fusion
Get PDF Sample Report + All Related Table and Graphs @: https://www.mraccuracyreports.com/report-sample/188931
Various factors are responsible for the market’s growth trajectory, which are studied at length in the report. In addition, the report lists down the restraints that are posing threat to the global Email Marketing Service Provider Services market. This report is a consolidation of primary and secondary research, which provides market size, share, dynamics, and forecast for various segments and sub-segments considering the macro and micro environmental factors. It also gauges the bargaining power of suppliers and buyers, threat from new entrants and product substitute, and the degree …
Weathering the First Quantum Short
2022-05-07
“How much easier it is to be critical than to be correct.”
Benjamin Disraeli – 19th Century Prime Minister of the UK
A short report has placed a spotlight on IonQ, a quantum computing champion. This should not deflect long term interest in this or other quantum technologies.
Scorpion Capital is an activist investor specializing in taking short positions in publicly traded stocks (and therefore stand to gain if the stock price moves down). They recently took such a position in IonQ, a leading trapped ion quantum computing hardware company. IonQ listed on the NYSE in October 2021 in a SPAC assisted floatation. SPACs themselves have been controversial in some circles, where they are viewed as a way to avoid the usual scrutiny of a traditional IPO process.
Scorpion issued a scathing ‘short report’ aimed to move market sentiment against IonQ [1]. It’s important to recall that this style of research does not aim to present a balanced picture or even a structured analysis. It’s a scatter gun of bad things that might hurt the stock price. Some of these such as allegations of revenue irregularities are a matter specifically for the company, which has responded with its own press release [2].
However, some …
Outbound Marketing Service Market Is Expected to Boom: OpenMoves, SmartSites, Zareklamy Ads
2022-05-06
California (United States) – A2Z Market Research published new research on Global Outbound Marketing Service covering the micro-level of analysis by competitors and key business segments (2022-2029). The Global Outbound Marketing Service explores a comprehensive study on various segments like opportunities, size, development, innovation, sales, and overall growth of major players. The research is carried out on primary and secondary statistics sources and it consists of both qualitative and quantitative detailing.
Some of the Major Key players profiled in the study are OpenMoves, SmartSites, Zareklamy Ads, KlientBoost, CloudTask, Mayple, OpGen Media, Belkins, Deutsch, WebFX, BusinessOnline, Disruptive Advertising, CIENCE
Get PDF Sample Report + All Related Table and Graphs @:
Various factors are responsible for the market’s growth trajectory, which are studied at length in the report. In addition, the report lists down the restraints that are posing threat to the global Outbound Marketing Service market. This report is a consolidation of primary and secondary research, which provides market size, share, dynamics, and forecast for various segments and sub-segments considering the macro and micro environmental factors. It also gauges the bargaining power of suppliers and buyers, threat from new entrants and product substitutes, and the degree of competition prevailing in the market.
Key market aspects …
Outbound Marketing Services Market Is Expected to Boom: BlueFocus, KlientBoost, WebiMax
2022-05-06
California (United States) – The Outbound Marketing Services Market research report provides all the information related to the industry. It gives the outlook of the market by giving authentic data to its client which helps to make essential decisions. It gives an overview of the market which includes its definition, applications and developments and manufacturing technology. This Outbound Marketing Services market research report tracks all the recent developments and innovations in the market. It gives the data regarding the obstacles while establishing the business and guides to overcome the upcoming challenges and obstacles.
Get the PDF Sample Copy (Including FULL TOC, Graphs and Tables) of this report @:
This Outbound Marketing Services research report throws light on the major market players thriving in the market; it tracks their business strategies, financial status and upcoming products.
Some of the Top companies Influencing in this Market include:BlueFocus, KlientBoost, WebiMax, CloudTask, SensisMarketing, RightHello, Allison and Partners, Mayple, Evenbound, CIENCE, SmartSites, Straight North, Ogilvy, Scripted, Epsilon, InboundLabs, Deutsch, OpGen Media, Disruptive Advertising
Firstly, this Outbound Marketing Services research report introduces the market by providing the overview which includes definition, applications, product launches, developments, challenges and regions. The market is forecasted to reveal strong development by driven consumption in …
Interactive Marketing Market Company Business Analysis, Industry Synopsis ... - Materials Handling
2022-05-06
A2z Market Research announces the release of the report ‘ Interactive Marketing Market Research Report by Category, form, Product, Type, End-User, Region – Global Forecast to 2027 – Cumulative Impact of COVID-19.’ The Media industry report further includes market shortcomings, stability, growth drivers, restraining factors, opportunities over the forecast period.
Get Sample Report With Table And Graphs: www.a2zmarketresearch.com/sample?reportId=297434
“The Global Interactive Marketing Market size was estimated at a reasonable million USD in 2021 and expected to reach a healthy million USD in 2022, and is projected to grow at a steady CAGR to get a prominent million USD by 2027.”
The market was studied across External Interactive Marketing and Internal Interactive Marketing based on Category. Top Companies in this report are: Droga5, George P. Johnson, Mannix Marketing, Shine, Ims-dm, Grey Advertising, The Martin Agency, Mood Media, Butler, BBDO, Ogilvy&Mather, American Heating Company, KEO Marketing, Mullen Advertising, Stern&Partners, Deutsch
Interactive Marketing Market research is an intelligence report with meticulous efforts to study the right and valuable information. The data considers both the existing top players and the upcoming Media competitors.
The report offers an in-depth assessment of the Interactive Marketing market strategies, geographic and business segments of the key players in the market.
Retail and Consumer Goods, …
Interactive Marketing Solutions Market Research Growth, Industry Segments, Future ...
2022-05-06
SMI offers a comprehensive study of the global “Interactive Marketing Solutions Market” with holistic insights into vital factors and aspects that impact future market growth. The report segmentation analysis provided the performance of different product segments, applications, and regions in the In
Global Experiential Advertising Agency Services Market 2022-2028 by Key Players
2022-05-06
“ Global Experiential Advertising Agency Services Market Report is a comprehensive study providing statistics on Polymers Market size, development, growth, value structure, capacity, sales and forecast of liquid crystal display in 2030. Experiential Advertising Agency Services market share analysis
Burger King Satisfies Pregnancy Cravings With Weird Whopper Combos Ahead Of Mother's Day
2022-05-06
Ahhh, Burger King. Hardly a week goes by in which your company doesn’t cause some manner of confusion or outrage, whether that be through misleading burger sizes, or offending Christians during Holy Week.
That said, the international burger chain does do some occasional good, and in anticipation of Mother’s Day this Sunday 8 May, Burger King is on a mission to curb one of the most bothersome conditions facing expectant mothers: pregnancy cravings.
Last week, Burger King Deutschland released a new ad campaign for the limited-edition “pregnancy Whopper”, showcasing its famous menu item albeit with several unconventional add-ons, from vanilla ice-cream and green olives, to fried fish and currywurst.
The online spot features interviews with a handful of pregnant women who – I’m assuming, because I don’t sprechen sie Deutsch – outline the foods they most desire when their pregnancy cravings start kicking in. The interviews are then intercut with shots of these fantasy Whoppers, which include pancakes, ice cream, whipped cream, marmelade, fried eggs and bananas.
The expectant mothers are then shown indulging in their insane creations, much to their delight.
It’s all part of the burger chain’s effort to help expectant mothers quell their incessant food cravings, as well as to treat mums …
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