Iris Huang (second from right), director of global marketing at Glogou, with her team at the company’s Silicon Valley headquarters. Provided to China Daily Baidu is the dominant search engine in China. But for any non-Chinese business pining to capture a smidgeon of the Middle Kingdom market, there is a massive obstacle: The search giant’s [...]
Taishan scenic spot recently opened its official WeChat account. Taishan is among the first scenic spots to promote its tourism online through WeChat, a popular mobile communication service. Staff members working at the information center have devised an automatic reply system that can answer some common questions quickly. “Travel information could reach tourists easily and [...]
Chinese travelers are now the top source of tourism cash in the world, according to a new report by the United Nations World Tourism Organization(UNWTO). Boosted by a rising Chinese currency, Chinese travelers spent a record US$102 billion on international tourism in 2012, a 40 percent rise from US$73 billion in 2011. Chinese tourism: The [...]
According to the Wall Street Journal, a recent study from Hong Kong University found that over 57% of the 500 million-plus registered users on Sina Weibo, China’s favorite microblogging service, may be “zombie” accounts that post no original tweets. The study further found that just over 10% of users appear active in a given week, [...]
China’s most beloved microblog, Sina Corp.’s Weibo is often described as a virtual town square where Chinese people can publicly discuss issues from politics to pop stars with a level of freedom not available elsewhere in the country. If that’s the case, a new study suggests the square isn’t nearly as full as it might [...]
Weixin and Weibo have been in the spotlight in the past two years due to their rapid growth and head-to-head competition with each other in China’s social media market. Weibo and Weixin(WeChat), who is going to be the winner? This article offered great insight. Highlights: Weibo offers a unique combination of Facebook in function and [...]
Beijing–Sina Weibo has verified that the NBA superstar Kobe Bryant has set up an individual account on its hugely popular site. Bryant’s followers numbered more than 100,000 within hours on Thursday. By Friday, Feb 15, 2013, Bryant has gained over 422,000 fans on Weibo with only one tweet in one day. In comparison, Bryant has [...]
China’s leading social media platform Sina Weibo has become the battleground for overseas luxury brands to gain market share in China. From this chart, we can see car makers are taking the lead and top fashion brands are following suit.. Cadillac has the largest [...]
Sina Weibo, the most popular and influential twitter-like social media in China, is gaining momentum in both China and overseas. Since Twitter and Facebook together with YouTube are all banned in China, colleges and universities outside of China have to turn to China’s homegrown social media to attract prospective students and engage with their Chinese [...]
The Luxury China 2012 expo last month attracted 86 brands to exhibit their goods such as oil paintings. Provided to China Daily For a chess board maker and a drycleaner, China holds shining prospects One man was busy telling people about his gold and diamond chess sets, another posed next to two immaculately presented [...]
Glogou is the No.1 advertising agency that helps global business to get customers from China by providing effective online, mobile and offline marketing advertising solutions for China market.
