A Shenyang delegation visits the Sorelle Winery vineyard in California’s Central Valley. Chen Jia / China Daily American wineries are putting a greater effort in marketing to the Chinese palate Thanks to the booming Chinese middle class and its disposable income and preference for high quality imported red wines, California vintners are starting to [...]
China Overtakes U.S. In Luxury Watch Demand China Becomes No 1 Luxury Watch Market China has surpassed the U.S. as the country exhibiting the highest demand for luxury watches based on Internet searches, according to a survey released Wednesday. China represents 23 percent of all watch-related searches, according to the WorldWatchReport, published by Digital Luxury [...]
In May, Johann Rupert, the straight-talking South African chairman and chief executive of Switzerland-based Richemont, the world’s second-largest luxury goods group, provided an insight into the European luxury houses’ complex relationship with China. He told investors on a conference call: “A few years ago, I said: if people do not watch it, Europe will become [...]
Tom Doctoroff attempts to decode the Chinese psyche in his book What Chinese Want: Culture, Communism and China’s Modern Consumer. Provided to China Daily Understanding local culture crucial for marketing campaigns in China, advertising executive says Americans are often confronted with contradictory visions of China – a modern machine that will level US [...]
Asia’s largest cruise ship arrived on June 19 at Shanghai Wusongkou International Cruise Terminal for the first time to launch its summer cruise itineraries in China. The ship, the Voyager of the Seas, is operated by Royal Caribbean International. “China’s cruise market is young and vibrant. Royal Caribbean International is optimistic about the development of [...]
According to a report by the U.S. National Association of Realtors (NAR) recently, Chinese investors now make up the second-largest group of foreign buyers of homes in the US, accounting for $9 billion of sales in 2011. According to a report in Financial Times, with a “huge” influx of wealthy mainland Chinese looking towards purchasing [...]
“You are my sunshine, my only sunshine… Please don’t take my sunglasses away.” Tourists in Tian’anmen Square wearing sunglasses during a hot summer day. Both sunglass producers and stores now see a busier business season as compared with the same period last year. [Photo/China Daily] High-end companies foresee big opportunities in the Chinese market [...]
Burger King Worldwide Holdings Inc said on Friday it plans to open 1,000 of its namesake restaurants in China over the next five to seven years under a newly-formed joint venture. China is the world’s fastest growing major economy and US restaurant companies such as Yum Brands Inc, McDonald’s Corp and Starbucks Corp each plan [...]
Rovio Entertainment Ltd, the maker of Angry Birds, outlined a series of China-related business plans on Thursday, including opening activity parks and retail outlets, as part of its quest to get a billion fans for its popular mobile game. Its commitment to the country has also prompted the Finnish company to “incorporate quite a few [...]
A new study has highlighted the growing need for Chinese companies to better identify the branding strategies they are planning to use in the particular regions of the country they are selling their goods and services. The report, produced by the American Chamber of Commerce in Shanghai and leading global management consulting firm Booz & [...]
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